Episode 30: Search Engine Optimization for writers with Brandon Leibowitz

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Writers are always wearing multiple hats. One of the hats we wear often is the marketing hat. If we don’t get the word out about our books, chances are our readers aren’t going to find them, right? So we spend a ton of time on social media and newsletters and book signings and conferences. But how many writers are paying attention to search engine optimization (SEO)?

Search engine optimization is about improving unpaid traffic to your website from search engines — which can lead to more people finding you, which obviously leads to more sales. My guest today, Brandon Leibowitz of SEO Optimizers, is full of tips for how authors can enhance their online presence with SEO.

We talk about:

• How to set your website up for success

• What backlinks are, why you need them and how to get them

• How to find the right keywords to sell your books

• How to implement SEO in your social media

And so much more.

If you’re an author looking to get more eyes—and more sales!—on your books, you don’t want to miss this episode.

You can find out more about Brandon here: https://seooptimizers.com/

For his free masterclass on SEO, go here: https://seooptimizers.com/gift

Find me at cateconte.com or on IG here: https://www.instagram.com/lizmugavero/